CloudLedger (B2B SaaS)
B2B SaaS · competitive SERPs
3.4× organic traffic after technical and topical rebuild
- Challenge
- Strong product but flat organic growth: thin topical coverage, index bloat on legacy URLs, and Core Web Vitals regressions on key templates.
- Approach
- Prioritized crawl budget and canonical consolidation, rebuilt a high-intent topic cluster, refreshed money pages with SERP-matched outlines, and earned editorial backlinks from niche SaaS publications.
- Outcome
- Sustained lift in qualified sessions and demo requests from organic; primary commercial keywords moved into striking distance of page one and then into stable top positions.
- Timeframe
- ≈9 months phased delivery
- Organic traffic
- +240%
- SEO-sourced demos
- 61 / mo